The Benefits of Mental Toughness Training


  • Increased Sales
  • Improved Change Management Skills
  • World-Class Development
  • Greater Engagement/Job Satisfaction
  • Higher Retention Rates
  • Better Customer Service
  • Enhanced Hiring Criteria
  • World-Class Performance Under Pressure


Most MTU corporate clients are sales and management teams that report dramatic increases in sales. Management teams benefit by learning how to coach the mental toughness process and implementing it into their daily routine. Managers often adopt new and additional criteria for hiring after completing the process. Employee retention rates are positively impacted due to the personal benefits gained during the training.

MTU delivers both professional and personal results. The process helps managers in developing their people for promotion, and also gives them psychological tools to help them thrive in a permanent white-water environment.

Since most research shows that an employee’s job is not the most important aspect of his or her life, the ongoing personal benefits of this process tends to raise the switching cost of an employee moving to another company.

Leaders often cite better customer service from their teams as a result of their new level of focus on the customer.


Mental Toughness University is a Process…Not a Program

MTU is about training people how to think like world-class performers, and how to control and manipulate their own emotions for maximum performance. MTU is a cross between emotional intelligence training  critical thinking. It’s an introspective process that causes people to examine their thoughts, feelings, attitudes, and beliefs and how they directly impact their results with prospects and customers. We call this process, ‘Facilitated Introspection’.



The 6-hour LIVE session is an awakening to expose participants to the process and teach them the world-class level of emotional competence and psychological performance. MTU further facilitates this transformation over a 12-month period through web-based video training. Participants are assigned 15 minutes of video training/answering questions each week, which are completed during non-selling hours.